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MISSIONBuilding to $50K/year · partnership threshold — every $20 subscription reserves 10 meals in the fund. Report published monthly.SEE THE PROGRESS →
ABOUT · LADLE

A one-line company.

LADLE resells frontier AI at market price and earmarks a fixed portion of every subscription into a meal fund building toward a formal partnership with the hunger-relief charity we select at $50,000/year. That is the entire business — one line, one company, one commitment.

We started LADLE because a lot of people were already paying $20 a month for a general assistant. The bet was that some of those people would rather that $20 do a second job on the way out.

So we resell Anthropic's Claude at the same price the incumbents charge, and we earmark $8 of every subscription into a dedicated meal fund at a working $0.80/meal estimate. That's ten meals a month, minimum, reserved per active subscription. We publish a monthly fund report with the reserved-meal count. Our future hunger-relief partner is the partner we select; the pooled fund ships as real partner donations — with partner reference numbers alongside — once we clear their $50,000/year corporate-partnership threshold.

The remaining $12 covers Anthropic's inference cost and our small ops overhead. We don't make a profit at $20/mo yet at this scale, and we're OK with that — the compounding math on model prices means we will.

We're small. This site, this product, and the fund reports are shipped by a team that fits in a video call. We move slower than a VC-funded competitor and that's a feature.

TIMELINE · SHORT SO FAR

Founded 2026. Fewer than 12 months of history.

  1. 2026-01Started

    LADLE registered as a sole proprietorship in British Columbia. Team of one.

  2. 2026-04Chat, files, projects

    Core product shipped in mock mode. Web search + 200K context wired.

  3. 2026-06Manifesto + open metrics

    Manifesto published. /open dashboard shipped (populates once real numbers land).

  4. 2026-08Security hardening

    32 findings closed in a full hardening pass — headers, RLS safety net, SSRF/IDOR helpers, CI wiring.

  5. 2026-09-04Marketing site live

    Site went live at ladle.chat. Site expansion + Stripe wired.

  6. TBDFirst monthly fund report

    First monthly meal-fund report publishes to /impact. partner reference numbers populate once the $50k/year partnership threshold clears.

HOW WE OPERATE
01

Receipts, not testimonials.

Every claim on this site is either a live number or a document you can verify. If we can't cite it, we don't say it.

02

One product, one price.

We won't invent a Pro tier to make the base price look better. There is no back-end enterprise SKU. The thing you see is the thing.

03

No dark patterns on cancel.

One button. No retention offer, no discount pop-up, no 'are you sure' loop. If the reports stopped being real, canceling is the right call.

04

The $8 line is fixed.

Not 'up to'. Not profit-contingent. Whether we made money this month or lost it, the $8 earmark into the meal fund clears.

WHAT WE CHOSE NOT TO DO

The specific trade-offs.

  • We shipped one product at one priceinstead of a Pro / Team / Enterprise upsell ladder
  • We kept the meal donation fixed at $8instead of variable, higher-margin-months-donate-more
  • We wrote our own competitor comparisonsinstead of a testimonials page with logos
  • We run on one model provider (Anthropic)instead of routing across four for aggressive cost cuts
  • We have no free tierinstead of the standard SaaS funnel that dilutes the meal pitch
  • We are still a team of oneinstead of raising to hire ahead of the math

AT ANY SUBSCRIBER COUNT THIS MATH WORKS · $8 / $0.80 = 10 MEALS · IF IT EVER STOPS WORKING WE’LL SAY SO PUBLICLY, NOT SILENTLY CHANGE THE PLAN

One-line company. One million meal mission.

Try LADLE, gift LADLE, or email a real person — hello@ladle.chat gets a same-day reply.

Start with LADLE — $20/moWatch it work
$20/MO · CANCEL ANYTIME · $0.80/MEAL · RECEIPTS MONTHLY
Read the ledger →
0meals fundedROLLING TOTAL · UPDATED HOURLY
SEE THE RECEIPTS →